AD #1536 – Jeep to Double Sales, JCI Creates Lightweight Seat, EU Posts 1st Gain Since 2007

January 16th, 2015 at 11:54am

Runtime: 6:05

- Autoliv to Build Replacement Airbags
- Marchionne Wants to Double Jeep Sales
- Europe Posts 1st Annual Gain Since 2007
- Audi Dealers to Use Virtual Reality
- Johnson Controls Creates Lightweight Seat
- Why Chrysler Is Sticking With Minivans

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40 Comments to “AD #1536 – Jeep to Double Sales, JCI Creates Lightweight Seat, EU Posts 1st Gain Since 2007”

  1. Chuck Grenci Says:

    I wonder what keeps those carbon fiber seats from turning into ‘piercing’ shards (in a crash); will they be so strong that they don’t break or will they be covered in Kevlar (or similar material) to retain those broken ‘knives’ where they belong. Assuming they are safe, and I feel that they probably are, they would be great additions, to say, the next generation Corvette (and other lower volume premium vehicles).

  2. Buzzerd Says:

    If the collision is so severe that the seat is breaking into ” shards” I can’t imagine there are any survivors.
    Minivans -I wish we would stop calling this things “minivans” as they are far from mini, how about we just call them vans.

  3. Chuck Grenci Says:

    Carbon fiber is very strong (but brittle); I’m sure many survivable accidents have had bent seats (metal frames) so I’m just thinking out loud in my above post.

  4. Kit Gerhart Says:

    2 Yeah, there is only one minivan now sold in the U.S. market, the Mazda 5. It is about the same size as my first generation Dodge Caravan.

  5. Kit Gerhart Says:

    Sergio could make serious headway in his goal of doubling Jeep sales by building that Wrangler-based pickup. They should sell it world wide to compete with Hilux, etc. The Jeep name has a lot of allure globally.

  6. Roger T Says:

    Have to admit that the Jeep brand was and still is under explored. A Jeep pickup Like the one shown yesterday should be a hit, so I think Sergio could get his 1.9MM units done as planned….

  7. Goose Says:

    Virtual Reality Headsets in the Audi Dealership . . . . . Why not invest in better sales consultant training and allow the customer to experience the hands on aspects of seeing the real car. Too many dealers do not want you to get in and test drive the vehicle because they believe you “cannot afford the car”. I see more sales consultant laziness and poor customer satisfaction in the near future.

  8. G.A.Branigan Says:

    @ Kit: There is another ‘real’passenger mini van,the new Ram Promaster Wagon.Carries 5 and the back seat folds and tumbles for extra cargo carrying.Pretty trick stuff,and a fin looking van too.

  9. HtG Says:

    iQ, out

    Toyota to discontinue iQ. US customers were afraid of the small size and expected better mileage. Also, high price

    http://www.bloomberg.com/news/2015-01-16/toyota-to-drop-scion-iq-as-smallest-car-fails-to-win-u-s-buyers.html

  10. w l simpson Says:

    Consumer Reports puts Sergio cars at the bottom of every list

  11. Kit Gerhart Says:

    8 I’d forgotten that one. I guess it’s too new.

  12. Kit Gerhart Says:

    10 They like a few of them, like GC and Ram, but not too many. Charger and Challenger did well in their “owner satisfaction” surveys.

  13. C-Tech Says:

    The Ram Promaster City, Nissan / Chevrolet NV200, and the Ford Transit Connect are the new minivans. Not quite as attractive as the original minivan.

  14. C-Tech Says:

    Given how close today’s OEM’s are in terms of defects per vehicle road feel, style, convenience and costs are greater factors today when comparing cars or trucks.

  15. Kit Gerhart Says:

    4, 8 I find that the Promaster City is about 9 inches longer, 2 inches wider, and 9 inches taller than first generation Caravan and Voyager. Still, except for height, they are a lot more “mini” than today’s Grand Caravan/Town and Country, and the Toyota and Honda vans.

  16. LVcurious Says:

    Rest assured – I will not go to a dealership and put on a virtuel headset to look at a car. It’s the real thing, or I’m going across the street to the Acura dealer.

  17. Marshall Says:

    #16 Too bad Bob hope is deceased. He would have been the perfect spokesman for Acura. Both Bob and Acuras are known for their large beaks.

  18. Chuck Grenci Says:

    Not to be contrary but I don’t think the Wrangler pick-up would make it (especially as represented in the show with the ‘hemi’); sure they’d sell some but I don’t see it as a high volume vehicle (JMO).

    I think there is still room for the Dodge Caravan and Town and Country; they need to market the T&C (like they used to) as the up-market vehicle and let the Caravan perform the ‘duties’ of the masses. Again, JMO.

  19. Kit Gerhart Says:

    Yeah, to sell very many, they would need different powertrains from that V8, like probably the 3.6 automatic in the US, and a 4 cylinder manual about everywhere else.

  20. Kit Gerhart Says:

    17 Currently, the base Caravan is ~8K cheaper than the much more “loaded” base T & C.

    It’s hard to say if it makes sense to keep both brands, with a total volume of ~250K a year, but it might if they want to keep Dodge as more of a mainstream brand, and Chrysler as “premium.”

  21. G.A.Branigan Says:

    When the Promaster city wagons finally show up at the dealers,my wife,(at her insistence)and I will go take a look and a drive.I’ll also go and drive the new colorado even though it will only have the lfx car engine.I want to start making comparisons.I will also check out the upcoming all new diesel frontier as soon as they become available.Not being ‘brand loyal’ keeps my options open.

  22. Kit Gerhart Says:

    20 The Promaster City wagon will be interesting, especially learning about how it drives, noise level, etc.

    It you want a pickup without a “car engine,” your only choices would be a Silverado/Sierra, or a V8 Ram.

  23. Kit Gerhart Says:

    Or maybe V8 Rams have car engines, unless V8 Chargers and 300′s have truck engines. G. A., I’m just playing here.

  24. G.A.Branigan Says:

    No more full size or V8 pickups for me.I really have no need for them anymore.I’m only interested in 4 cyl gas or diesel.The 4 cyl colorado is out.I’ve read some of the reviews and it isn’t for me,neither is the v6.

    Were I to even want a full size pickup truck,the only one I would consider is the Ram 1500 ecodiesel.A reg cab long box nicely equipped is under 40k.But again,it’s too big for my needs.

  25. Kit Gerhart Says:

    23 Could you explain what you don’t like about the engines used in the Colorado? Do you just not like the sound of them revving fairly high when accelerating hard, or climbing?

  26. G.A.Branigan Says:

    That’s one of the things Kit.I have an rpm engine and I just don’t like it at all.In a light duty truck,I do want a more ‘durable’ engine.For the midsize gm twins,the all new 4.3 ‘truck engine’ would have suited me,and I would have had one in my driveway already.here’s a kick,my local chevy dealer called me the other day and wanted me to come in and check out a new colorado.I told them I was interested,but only in the diesel.I was put on hold for a few minutes,and when the sales rep came back on,I was told that the baby duramax “MIGHT NOT EVER be available”.Back when they said they were doing up an all new midsize,am lot of us thought that the v6 would have been the 4.3L.On the GM centric forums that I belong to,many have said since the 4.3 will not be offered as an option,they will wait for the diesel,and then it would depend on how stupid gm decides to price the ‘possible diesel’.

    Bottom line Kit,a truck,that will be used as a truck doesn’t need a screaming v6 that works too hard to do the job.It just doesn’t make any kind of sense to me,and other potential buyers.To those that just ‘want a truck’ and won’t be working them,the lfx will do just fine.

  27. HtG Says:

    Interesting, GA. When I asked the Ford PS at the NY show about the intention behind the different engines, she said that the smaller unit was aimed at more the lifestyle buyer than the work truck person.

  28. pedro fernandez Says:

    Had the opportunity to spend some time in a new Mustang V6, very nice effort, really good engine, don’t see a need for the V8 nor the optional turbo 4. Good responsive transmission and very nice highway ride, but takes curves really well too. Very comfy seats, but kind of high beltline for me, that’s a sporty car thing, I guess! Also the type of car you can live with everyday, and have some fun while you’re out driving.

  29. Kit Gerhart Says:

    26, Did she say that the 2.7 turbo was mainly an attempt to get impressive EPA numbers? That seems likely.

  30. Kit Gerhart Says:

    27 I haven’t seen a new Mustang yet, but may go by the dealer today. The turbo 4 gets 3 to 5 better EPA gas mileage than the V6, but given mileage reported by owners and CR on other “ecoboost” engines, I’d expect a smaller difference in real world driving.

  31. HtG Says:

    28 nope, she only talked about the intended buyer, but then I had asked who the smaller unit was targeted toward.

    29 I’ve seen a couple Mustangs now. They’re pretty exciting coming at you on a highway.

    Only a few more hours till football. I think I can make it.

  32. Kit Gerhart Says:

    I just returned from driving/walking through a few car dealerships. The Ford place had one Mustang, a 4 cylinder automatic. It looked pretty good, even though it was about my least favorite color, dark grey. The interior looked pretty nice too. They weren’t open, so I didn’t get to check out the seats. When I got home, I checked the “build and price” on the Mustang, and noticed something that seemed very odd. It appears that you can’t had a sunroof on a Mustang. Also, the V6 offers very few options. They seem to want people to buy the turbo.

    I then went to the Hyundai place. It’s no wonder I hadn’t noticed any new Sonatas. They are SO generic looking. I’m not sure why anyone would buy one over a Camry or Accord, except maybe for the long warranty.

    Chevy had a few Traxes, and the prices seemed pretty good, for those who just have to have a CUV rather than a car. They had one with an MSRP of $20K. The had a yellow Corvette parked in the grass in front. That probably gets some people’s attention as they drive by.

  33. pedro fernandez Says:

    This Mustang is gonna sell like hotcakes, even folks who would have never considered one may change their minds once they drive them, much more refined than the previous generations, I also happened to ride in a Camaro convertible also for about 30 mins and it felt a lot rougher and less refined than the Ford, also it did not seem to handle curves as well.

  34. Kit Gerhart Says:

    C & D compared the new Mustang with an Audi A5, regarding civility. If there is any truth to that, it’s impressive.

    One thing I like about the optioning choices for the Mustang, is that you can avoid MyFord Touch with all power trains. If only we were so lucky with the Fiesta and Focus ST’s, which have MFT mandatory.

    The current Camaro will be replaced none too soon. I hope it is actually smaller and lighter than the current one. The Mustang was supposed to be lighter than the old one, but ended up heavier. Maybe it will be different with the Camaro, since it will be built on the ATS platform

  35. G.A.Branigan Says:

    @ 26,HtG:Yup,that is who the small turbos are aimed at.The biggest problem that I see with the small displacement turbo V6′s is you’ll pretty much be in the turbo most of the time,sucking the gas just to keep up.No matter what,none of the pickups be they large or small,are aerodynamic bricks and require more power at hwy speeds.

    I live in a ‘mountain’ state.No matter which direction I go,I’m climbing,hill after hill after hill.With a large f150 with a turbo ecoboost,irregardless of displacement,just staying at posted hwy speeds I would be pretty deep into the turbo,burning fuel like it was for free.It’s just a bad idea.Not to mention the wear and tare on those little engines.

  36. HtG Says:

    31 So Trax is in showrooms? I may have to go waste some unsuspecting salesperson’s ‘Up.’

  37. Kit Gerhart Says:

    35 There were two Trax at the dealer near here. Based on size, Kia Sportage and its Hyundai Tucson twin might be the closest competition, other than the fancier version of Trax, Buick Encore. Like with Encore, the only power train sold in Trax is the 1.4 turbo, 6-speed automatic.

  38. Kit Gerhart Says:

    34 Car and Driver indicated that they got about the same gas mileage with the 4 cylinder “ecoboost” Mustang, as with a C7 Corvette. The small turbo would have the potential to get better mileage, if driven gently, but when making power, there is no “free lunch.”

  39. pedro fernandez Says:

    #38 Woa! that is gonna hurt sales in Europe, where MPG’s are important, here I suppose most people will stay with the std V6 and not spend extra money for what? same horsepower, mileage and extra complicated power plant?

  40. Kit Gerhart Says:

    For now, you can get the turbo more “loaded” than the V6, but a base car would have everything I’d want, a radio, AC, and cruise control.