AD #2352 – Audi Pulls Out of Detroit Show, Aston Shows Off Lagonda SUV, VW Takes Wraps Off New Hot Hatch

May 11th, 2018 at 11:29am

Runtime: 8:01

0:31 Audi Pulls Out of Detroit Show
1:03 Mazda Names New CEO
1:47 UPS Reveals Electric Delivery Vans
3:06 Aston Shows Off Lagonda SUV
3:49 VW Takes Wraps Off New Hot Hatch
4:27 Dodge Creates Police Version of the Durango
5:18 Designing Vehicles That People Can Trust

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20 Comments to “AD #2352 – Audi Pulls Out of Detroit Show, Aston Shows Off Lagonda SUV, VW Takes Wraps Off New Hot Hatch”

  1. Lisk Says:

    It’s a shame that Detroit is losing many star attractions. I wonder if this has anything to do with a couple month old story about Trump wanting to raise taxes on German cars? If that’s the reason, the NAIAS should go after the Feds for lost revenue.

    Designing vehicles that people can trust? Shouldn’t have Ford figured that out after partnering with Microsoft, inventors of the “blue screen of death” for Sync?

  2. Kevin Anderson Says:

    If you can fake trust, the world is your oyster!

  3. Dan Says:

    Well it’s clear the auto manufactures are morons in abandoning the Detroit Auto Show. At the show they have a captured audience of several hundred thousand people viewing their latest offerings.

    Meanwhile at these so-called private events [that no one ever hears about] they may have a couple hundred people come by. Maybe.

    Time to end the Detroit Auto Show.

  4. Dan Says:

    Another MAJOR dumb move by the auto companies is there increasing reluctance to send consumers a model specific brochure on request.

    Here’s how I shop. I narrow down the field of possible vehicles I’m interested in by researching vehicles online, watching video reviews and reading magazine articles. Once I have the field narrowed down to a handful of prospects I contact the manufacturer to request a sales brochure so that I may compare the specifics of each model. I NEVER step foot inside a dealership until every decision has been made right down to make, model, options and the price I’m willing to pay. If any manufacturer declines to mail me a complete sales brochure they are automatically eliminated from final consideration.

  5. Chuck Grenci Says:

    The diatribe spewed on today’s show about truth, to me, was just rhetoric that has been addressed almost from the beginning of the auto-industry and applies to all manufactured goods. The companies of old, now and the future, gain trust by providing trust that has been earned. How that is accomplished is not new: build the best you know how, remain transparent to your customer and back your product (as best you can). This is not a new, or a developing concept, but has occurred throughout, in varying degrees often defined by the company itself.

  6. Lambo2015 Says:

    Trust and reliability go hand in hand. If you want consumers to trust your product it needs to be sold and not require a return to the dealership for ANYTHING! Spending 30+k for a vehicle and having rattles or any type of failure does not instill trust. Sure common materials, textures and systems give people a sense of comfort knowing what to expect, but comfort and trust are not the same.
    I trust a product when I know its going to function as it should each and every time I use it. IMO

  7. Lambo2015 Says:

    Hey I wonder if Elon Musk would be interested in a spot at the Detroit Auto show? He could steal the show with all his concept vehicles..
    I know I would be more interested in seeing Tesla’s offerings than any of the manufacturers that have pulled out anyway.

  8. Bob White Says:

    In the news today, Europe wants to distance itself economically and militarily from the US. The isolationist policies of Trump are working marvellously. NAIAS will be a SAD show next year with the Detroit 3 and a bunch of Chinese brands.

  9. Lambo2015 Says:

    #8 I would believe that Trump’s policies have something to do with European manufacturers pulling out of the NAIAS, if they also pull out of the shows in L.A and N.Y. Havent heard that to be the case though.

  10. Bob White Says:


    LA and NY are big markets for Euro cars. Where you will see it is fewer investments in the US and lower purchases of US goods. NAIAS wasn’t a retail show.

  11. Lambo2015 Says:

    Bob, So maybe European manufacturers just decided that Detroit didn’t provided a good return on investment and pulling out, was as simple as that. Having nothing to do with politics.

  12. Frederick Schmidt Says:

    If a product is well built with good design and priced for its target market, it doesn’t make any difference what show and where its shown to sell it. Customers will find it. In today’s technology strewn world, people can find out about any car built anywhere in the world and get a final price without leaving your house. Shows like our Autoline are just one of the many sources to access. Add in all the sites with pricing and videos only people who attend shows yearly will miss one or two if they go away. There will always be a few shows here in the US and around the world but the vast majority of the buying market never go to any and shop and buy their cars.

  13. Kit Gerhart Says:

    4, Dan–From my experience, manufactures’ web sites have all of the information found in the print brochures, and then some. This at least applies to Mini, Chevy, and Toyota. Well, it applies to Toyota if you get away from the Kleptocratic Southeast Toyota Distributors region. In Florida, it is hard to access the real Toyota web site.

    Still, I like paper brochures. It is really interesting to look through old ones, like a 1957 DeSoto brochure I have.

  14. Frederick Schmidt Says:

    4 That is what I have done for decades. When you go into the dealer, that way, they don’t know how to handle you. I have always told them what I want for my trade and what I will pay except tax. Tell them all the other junk/fees must cone out of their side and I’ll only visit here once. Then they try to play the game of holding you keys of your car to keep you from leaving. Thats when I let loose on the general/floor manager. They hate when you walk out to the middle of the floor and start yelling about whats going on. It really tough on Honda dealers since they have preset levels of car to sell. There are some very good dealers that are honest but I haven’t found them yet.

  15. DonWagner1239 Says:

    I like to get a printed brochure for a vehicle I’m interested in too, but I can’t wait for one to be mailed to me with so many more ways to see one or get the same information, especially with the Internet now like Kit says. (When in college, I would go to the Kansas City, MO show and collect brochures just to have them. Always remember that there would be new bodies every year.) I narrow down the vehicles I find interesting then visit one or more dealers to look at and drive one or more versions. I have found that brochures are available (at least for CDJR vehicles of FCA) on the parent site in PDF form. Example for Jeep: Can be viewed (the new Wrangler is 57 pages!) or copied to a computer or an iPad for portability as I have done for my 2017 Journey and 2019 Cherokee. I also like the YouTube walk arounds and drives, especially the comparisons, although those are usually the top of the line and loaded versions. (I saw a $65K RAM!) As for test drives, I like performance (had two GTOs back in ’64 and ’67 and a more recent 2010 Hemi Challenger, a summer only vehicle though) so I drove both a turbo 2.0L 2019 Cherokee and the 3.2L V-6 when I went to lease my 2019 Cherokee. I got the V-6. The $500 wasn’t the problem, the 2.0 just didn’t sound or feel “right”, and there still was a question about the fuel requirement. There was an odd sound that I found objectionable on decel. Still find it strange that the 3.2L V-6 is only for the Cherokee. Would love the extra 16+ hp of a 3.6L. Even more odd watching the Geneva show reveal that the engines are the 2.0L turbo and a diesel. No V-6.

  16. Barry Says:

    How can Detroit call their show an International Auto Show when European automakers do not attend?

  17. Kit Gerhart Says:

    15 I never understood the reason for the 3.2 either. Some manufactures have made smaller versions of an engine as a “price leader,” so they can charge an extra $1000-1500 for the bigger one. Chevy did that with the 4.8 and 5.3 V8′s in pickup trucks. Most people paid the extra money for the 5.3, even though there was little difference in power. Since they don’t offer the 3.6 in the Cherokee, something different is going on. Maybe they don’t want a V6 Cherokee to be quicker than a V6 Grand Cherokee, or something like that.

  18. Dan Says:

    #13 Kit

    While a manufacturer websites are pretty good, having the brochure is vital, as they do not usually show nearly as many details online. From all of the specifications to a overall chart showing the differences between the trims [what feature is standard/optional] to much better photos of the vehicle, the brochure is a requirement for me.

  19. Kit Gerhart Says:

    Yep, many of the web sites don’t make it as easy as it should be to compare trim levels.

  20. Chuck Grenci Says:

    Being an ‘old-guy’, I much prefer reading the newspaper than by searching website news. A brochure is more navigable to me than losing my place when switching pages on a website trying to garner auto information. Maybe the youngsters can do a better job as we are seeing printed material going somewhat to the wayside.