AD #2394 – Acura Refreshes the MDX for 2019, Genesis Poaches Top Talent, Green Cars Make Progress

July 18th, 2018 at 11:29am

Runtime: 5:40

0:29 MDX Refresh Includes 1st A-Spec Model
1:15 SKODA Supports Geocaching with Trackable Coins
2:30 Genesis Poaches Top Talent
3:10 Honda Launches New Mini-Van in Japan
4:17 Green Cars Sales Make Progress in U.S.

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9 Comments to “AD #2394 – Acura Refreshes the MDX for 2019, Genesis Poaches Top Talent, Green Cars Make Progress”

  1. Kit Gerhart Says:

    I saw a Genovation Corvette a couple years ago, when they were testing it for top speed on the Kennedy Space Center shuttle landing strip. The car I saw was a C5 or C6, but the ones they plan to sell will be C7′s. Is there a market for a ~$750K Corvette, with less than half the range of a regular ‘Vette?

  2. Lambo2015 Says:

    Genesis; I’m not sure how hiring a bunch of top executives guarantees that a car can compete with the best. I’m not familiar with the specific talents of the three you mentioned but there are as many bad executives as there are good. So just because these folks came from prominent positions doesn’t draw a direct line of success to the Genesis platform, at least not for me.

  3. Lambo2015 Says:

    Japans Kei; I believe owns me design royalties. I’m pretty sure I designed the looks of that minivan while I was in 3rd grade.

  4. Kit Gerhart Says:

    2 From what I’ve seen of Genesis, they mainly need to convince people that a three pointed star or a stylized “L” is not worth thousands of dollars. Also, of course, they need a couple crossovers that are competitive, as their sedans already are.

    Lexus started with their LS sedan, which was a good product, for many thousands less than an S-Class. That got them going as a serious player, so they were able to charge a big premium for gussied up Toyotas, like the ES, and their most successful product, the RX.

  5. Lex Says:

    @ 2 & 4

    I agree with both Lambo2015 and Kit Gerhart, Genesis needs CUV’s and SUV’s with AWD to attract customers. The Executives can come and go but the product needs to sell itself.

    As for dealerships Genesis will need to allow current Hyundai/Kia dealers the opportunity to add a Genesis dealership to their portfolios. Who better than a current Hyundai/Kia dealer and service center to best maintain Genesis vehicles and promote customer confidence and promote the Genesis brand. Genesis will need to promote “customer loyalty” for those who want to step up from a current Hyundai/Kia vehicle into a Genesis vehicle at a very attractive price and/or incentives or both.

  6. Kit Gerhart Says:

    Didn’t Acura, Lexus, and Infiniti start out with dealers separate from the parent companies’ dealers? Maybe Genesis should have done that, but they are moving in that direction.

    From my memory, having the right, for the time, initial product seems to have “jump started” Lexus, and they have never looked back. Their first product was the LS400, by some accounts, a better S-Class, especially in regard to traditional luxury, as in quietness and ride quality. Meanwhile, Acura’s first product was the Legend, a nothing-special front drive sedan. Infiniti had an interesting rear drive sedan, but it didn’t match the LS in pure luxury.

    Lexus continues to outsell it’s direct rivals about 2 to 1, even with those strange front ends. U.S. sales numbers I found for 2017:

    Lexus—–305.2K
    Acura—–154.6K
    Infiniti—–153.4K

    I think if Genesis establishes a Lexus-like dealer network, and fills out their product line, they will do well, as long as they continue to offer good value, as they do now.

  7. Bob Wilson Says:

    Tesla is having success solving their production problems. Their Q2, press release (see link) filed with the SEC reports “Q2 production totaled 53,339 vehicles, . . . For the first time, Model 3 production (28,578) exceeded combined Model S and X production (24,761), ”

    We are seeing former Prius owners taking delivery of their Model 3 and happy with the handling and performance. Cosmetic issues are handled by Tesla Service under warranty. Their Prius often join the used market which suppresses new hybrid sales.

    We replaced our hybrids in 2016 with two plug-in hybrids which we drive hard in EV mode. At half the cost per mile, reaching posted speeds ASAP makes no noise and doesn’t pick our pocket at the pump. When the gassers catch up, we slide behind using dynamic cruise control to follow the cop bait.

  8. Kit Gerhart Says:

    7 Interesting. I know a number of Prius owners, and a Model 3 could not replace their Priuses, both because it wouldn’t work for their highway trips, and it wouldn’t carry stuff like a liftback. I can see a 3 replacing a Prius, though, for people who don’t need it for long road trips, and for whom the sedan body works ok. The 3 is a much “sportier” drive than a Prius, and the operating cost would be low, though the purchase price is not. Also, for now, the 3 really stands out. I’ve only seen one on the road, so far.

    Bob, do you think Tesla would consider doing a plug-in hybrid? Things get a lot more complex than with a pure EV, but it would broaden their market. I guess there’s no hurry yet, as it will be a while before they catch up with the Model 3 orders.

  9. Bob Wilson Says:

    #8 – The long range Model 3 could reach Huntsville AL to Stillwater OK or Coffeyville KS. The Model S and X do not have the range but even the Model 3 it won’t be easy.

    The longest segment is ~280 miles, Tulsa OK to/from Little Rock. A Model 3 needs at least 91% SOC and this means taking more time, at least an hour, at the entrance chargers. The other segments can be handled with 80% charge which takes about 30 minutes.

    There are rumors Tesla may put a SuperCharger station in Fort Smith AR, midway between Tulsa and Little Rock. This would mean any of the long range Teslas could handle it.