The experts said it couldn’t be done, but Lou Camilli, President of Pulstar, wouldn’t listen and now he’s got what he thinks is a breakthrough in spark plug technology. The company’s spark plugs look like any other, but embedded inside is a capacitor that helps put out a spark so intense it actually turns the air/fuel mixture into a low-temperature plasma. And Camilli claims some pretty impressive improvements for the user.

It seems like every week we’re getting an email notice about something new that charging provider Electrify America is up to. To be quite honest, it would be too much to put in our Autoline Daily program so we decided to catch up with Rob Barrosa, Senior Director of Sales, Marketing and Business Development to see what the company’s been up to and where it’s headed.

Leak testing is not new to the auto industry but there hasn’t been a reliable way to leak test the different types of lithium-ion battery cells, until now that is. Leak testing expert INFICON has developed a new way to test battery cells that will increase their safety and possibly prevent battery fires from occurring.

BorgWarner’s acquisition of Delphi not only grows the company by 40%, it solidifies its product portfolio for whatever the auto industry throws at it. Fred Lissalde, the president and CEO of BorgWarner, explains how they’re ready to play a significant role in ICE powertrains, as well as provide full turn-key BEV systems.

When FCA brought Alfa Romeo back to the US market in 2014, it had lofty goals for the brand. But sales never caught on—until recently, that is. Now Alfa is ahead of where it was a year ago, despite the COVID-19 pandemic. Bob Broderdorf, the Director of Operations for Alfa Romeo North America, explains the changes he’s made, and where they’re taking the brand in the future.

All cars have mechanical parts and components, but they are increasingly controlled by software. In fact, we’re now on the verge of all cars being defined by software. Of course all of that software can be updated over-the-air at almost any time and any place. Danny Shapiro, the Senior Director of Automotive at NVIDIA, talks about the role they played in the development of the new Mercedes S-Class. And he drops some hints as to where all this technology is headed in the future.

You know that autonomous cars use sensors like lidar and 3D stereo cameras. But why would a real estate company start putting them in its parking structures? Kevin Bopp, the Vice President of Parking and Mobility at Bedrock, explains why they’re investing in autonomous technology and describes a future where cars can park themselves.

Public transportation all around the world was disrupted when the pandemic hit. So May Mobility, which operates autonomous shuttles in several markets, knew it had to sanitize its vehicles on the go or lose all of its ridership. Erin McCurry explains how May Mobility got its shuttles back on the road.

CONTACT INFO: dick_lee@valueinnovations.net OR (720) 291-0758

Dick Lee is a visionary and strategist who has mapped out how the automotive industry has to transition to the future. He calls it the “Six Axes of Transformation.” He also has a way to data mine Twitter to measure what consumers think of your car in real time.

Magna is probably more involved in different automotive technology than any other supplier. Not only does it make a myriad of parts and components, it even assembles vehicles for a number of automakers. Now it’s even exploring how it can capture in-vehicle data and provide digital services. Sherif Marakby, EVP, R&D, Magna talks about the future.