I Pity the Fool

March 15th, 2008 at 12:00pm

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Laurence Tureaud starred on the iconic ‘80s television program The A-Team. Colloquially as Mr. T, he played the roll of B.A. Baracus, a crime-fighting ex-army commando. But even before he made it big in Hollywood, Mr. T worked as a bouncer and celebrity bodyguard where he earned himself a reputation for being tougher than rusty nails.

Possibly drawing inspiration from Mr. T, GM’s Hummer division is launching an all-new truck, the H3T. Other than sharing an obvious consonant in their names, the Hummer H3T and Mr. T have at least one more characteristic in common, toughness. The H3T unites the go-anywhere ruggedness of the H3 SUV with the carry-anything capability of a Chevy pickup

Sure, other manufacturers build similar, half-breed trucks, but even the Ford Explorer Sport Trac lacks the off-road pedigree of this Hummer.

4 Comments to “I Pity the Fool”

  1. Tom Martin Says:

    GM better add the dual mode hybrid system as an option for all Hummers, or GM will see sales flop with $5 gasoline.

  2. Stephen Says:

    The Dual mode would benefit, no doubt… but, I love how the fact that they are stating the H3T will be dead before arrival… funny… but, time will tell…

  3. LMP Sales member Says:

    The HUMMER is a niche brand. But it does well. Primarily because Hollywood have taken HUMMER and glorified it. IMHO I believe this will do well for GM and HUMMER. It won’t sell more than 20,000 units, but it will sell and GM won’t lose money!

  4. Tom Martin Says:

    Yes. Hummer is a niche brand, but when gas hits $5, $6, and more per gallon, any vehicle getting less than 20 mpg won’t sell in large numbers. And it will make more sense for GM to add a $10K hybrid system, rather than offer $10K rebates.

    Another option would be an all electric Hummer with solar panels on the roof.