Why Chrysler is Cutting Dealers

May 21st, 2009 at 3:57pm

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CHRYSLER’S DEALER DOWNSIZING

It may seem counter intuitive, but there are a lot of reasons why Chrysler – and GM – need to reduce the number of dealerships they have.  In the following video provided by Chrysler, Steve Landry, the company’s Executive Vice President of North American Sales, Marketing, and Parts helps explain the reasons for the drastic dealership reductions.

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