AAH #32 – From Mustangs to Minivans

November 13th, 2009 at 1:59pm

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Well, here we are again with, frankly, a calmer news week behind us. And in this episode we bring you a very special guest: the great Hal Sperlich, certainly one of the most famous product planners in the auto industry. Hal was the former president of Chrysler, but beyond that he is the father of the Mustang, Fiesta, K-car and the Minivan. Clearly, the man has got some good stories to tell, and he does, but we also get him to lend his perspective on the latest automotive turmoil. On hand for the discussion are John McElroy, Peter De Lorenzo, the Autoextremist, and David Welch of BusinessWeek.

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One Comment to “AAH #32 – From Mustangs to Minivans”

  1. Andrew Sakowski Says:

    I just want to say the discussion about CAFE and higher gas prices (with gas taxes) was spot on. There is no question that implementing stricter fuel economy standards with gas under $3.00/gal will hurt every auto company, especially the domestics.

    John, Peter, and David, please use your influence and knowledge to educate members of our Government, the EPA, etc. to help them understand you can’t just legislate customer demand. They must do the unpopular thing and raise gas prices though higher gas taxes to make this transition to more fuel efficient vehicles go smoothly.

    As long as you have an 8 to 10 year plan to slowly increase gas taxes, both the auto makers and consumers will have plenty of time to prepare.

    Thank you for the great podcast every week.

    Andy S.
    Plymouth, MI