AAH #522 – TRX: The Tyrannosaurus Rex From Ram

August 21st, 2020 at 9:57am

Listen to “AAH #522 – TRX: The Tyrannosaurus Rex From Ram” on Spreaker.

Jeff Roselli
Ram TRX Model Responsible

04:36 – Ram TRX Takes On Ford Raptor

33:45 – Thoughts on TRX
39:23 – Would Ram Guys buy Raptors?
42:05 – Do ORV Buyers Actually Go Off-Roading?
47:15 – Is There a Market for Small Pickups?
51:10 – Ford Maverick?
53:30 – Nikola Badger
55:44 – Two Pickup Markets
58:23 – EV Trucks

- Mark Williams,
- Gary Vasilash, autobeatonline.com
- John McElroy, Autoline.tv

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One Comment to “AAH #522 – TRX: The Tyrannosaurus Rex From Ram”

  1. Scott from Asheville Says:

    Every time some authority says nobody wants small two door pickups, I shake my head in disbelief. Stand on any suburban road and every 50th vehicle is a classic two door Ranger small truck. I own one. There are three on my road alone. They sold in the tens of millions I believe. Product planners apparently never heard of “ground truth”. Step outside your office and see what people are driving, not what they’re buying. Because those are the vehicles they love so much they’re driving them until they rust apart.