“Elbow Room” (#1420)

Synopsis

Clay Dean, General Motors, Scott Strong, Ford, Phil Zak, Hyundai North America, Larry Erickson, College for Creative Studies. Topic: Designing cars for megacities.

Like it or not, we're all fast becoming neighbors. As the world's population continues to boom and more and more people congregate in urban areas we've created a phenomenon known as megacities. These are metropolitan areas around the globe with populations that exceed 10 million. New York and Los Angeles are the U.S. flagbearers in this urban Olympics which includes places like Tokyo, Mumbai, Shanghai and 20 others (so far). The development of these small population nations has a unique set of challenges in which 'movement' is perhaps the most vital. No matter how you cut it whether it comes to work, food, education or entertainment, transportation or 'movement' within the megacity is the key. How does it take place now? How will it take place in the future as these megacities continue to grow? What will move people around the area and, finally, what are automotive companies designing for that eventual future?

These are just some of the provocative questions that were tackled at the 7th Annual Michelin Auto Design Panel recently held at the Detroit Athletic Club and the subject of this week's Autoline Detroit. John McElroy served as the Master of Ceremonies for this Automobile Press Association sponsored event. Joining John on the panel were: Clay Dean, director of GM Advanced Design, Scott Strong, Ford's Global Interior Design Director, Phil Zak, Chief Designer at Hyundai North America and Larry Erickson, the Transportation Design Department Chair at the College of Creative Studies.