“Crisis Communication” (#1834)

Internet Premiere
Thursday, 10/30 @ 4:00pm ET
Detroit Public TV
Sunday, 11/2 @ 10:30am ET
(Original Airdate)

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Jason Vines, Author, “What Did Jesus Drive?”, Peter De Lorenzo, Autoextremist.com, Tom Walsh, Detroit Free Press. Topic: Public relations.

What happens when “60 Minutes” shows up at a corporation’s door or some crisis occurs that it wasn’t ready for? That’s when they turn to crisis communications experts like Jason Vines, the former automotive PR executive who has experienced more than his share of corporate trauma. So much so that he’s written a book, which brings him back to Autoline for the first time in a decade. Joining host John McElroy to discuss Jason’s book is Peter De Lorenzo from the Autoextremist.com and Detroit Free Press columnist Tom Walsh.


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