Byton is a Chinese EV startup, one of the newest startups in the business, but it went out and hired a seasoned pro to design its vehicles. Benoit Jacob is the former head of design at BMW i. While the media has zeroed in on the massive screen mounted on the dashboard, there’s a lot more to this design than that. Jacob points out different aspects of the interior and exterior of this vehicle, including range and price. Even though this is a concept vehicle, he says its pretty much what Byton is going to put into production next year.
John McElroy is an influential thought leader in the automotive industry. He is a journalist, lecturer, commentator and entrepreneur. He created “Autoline Daily,” the first industry webcast of industry news and analysis.