UX—or user experience—is one of the mega trends in the auto industry right now. It’s all about making drivers and passengers enjoy their rides more comfortably and conveniently. That’s why Magna developed door systems that will open and close automatically. John O’Hara, the president of Mechatronics, Mirrors and Lighting, explains the advantages of operating doors with software and when these doors will be in production. Hint: It’s a lot sooner than you might think.
John McElroy is an influential thought leader in the automotive industry. He is a journalist, lecturer, commentator and entrepreneur. He created “Autoline Daily,” the first industry webcast of industry news and analysis.