AD #1699 – Cadillac Teases New XT5, JLR Reveals EV Concepts, Why Recalls Are Growing

September 11th, 2015 at 11:49am

Runtime: 7:34

- NVIDIA Creates Powerful Chip
- Cadillac Teases New XT5
- BMW Offers Nav Add-On for Motorcycles
- JLR Reveals Three Electric Concepts
- JLR Partners With AT&T
- Why Recalls Are Growing

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33 Comments to “AD #1699 – Cadillac Teases New XT5, JLR Reveals EV Concepts, Why Recalls Are Growing”

  1. Chuck Grenci Says:

    I suspect we will see two additional Cadillac crossovers in addition to the XT5. I’m guessing an XT3, Buick Encore sized and an XT7, Traverse/Enclave sized. With the new Escalade, and especially if the “V” version makes it to production, Cadillac should be well covered in the ‘truck’ segment.

  2. HtG Says:

    Nvidia

    Here’s a link to part of Nvidia’s CES presentation about their deep neural network that makes that fast chip useful.

    https://www.youtube.com/watch?v=-vKGkxeflGw

  3. HtG Says:

    Freescale buys CogniVue

    The other auto news yesterday was that Freescale bought CogniVue for the tech that will allow more sensors data streams to be fused and made us of. The info will also be processed through neural networks. Freescale also says that their chips will be designed from the getgo to meet autmotive safety standards.

    ‘The biggest benefit of the CogniVue acquisition for Freescale is that it will be able to integrate inside its ADAS SoCs “automotive-qualified vision IP, instead of IP retrofitted for safety after the design.” Santo said, in the ISO 26262 compliant world, “We are now doing Automotive Safety Integrity Level (ASIL) B.” Through more integrated software and hardware development, “we can move to ASIL C, D and eventually D,” he added.’

    http://www.eetimes.com/document.asp?doc_id=1327663&cid=SM_ELE_EET_Edit&_mc=sm_eet_editor_junkoyoshida&hootPostID=709b12070d54f741274959ddf62d8e7e

    I see also that yesterday Cadillac flew their new crossover in front of the fashionistas in Gotham rather than auto people, because branding.
    Okee Dokee

  4. Bradley Says:

    e|X|tra |T|estosterone 5

    People view Four-Wheel Drive as a good thing so GM will try and sell Five-Wheel drive. With the steering wheel being the fifth wheel.

  5. HtG Says:

    oop, what could this be?

    Goodwood Revival livestream. Now. And Sept.11-13 too. You all know what to do

    https://www.youtube.com/watch?v=t4sGzQKKzVc

  6. Brett Says:

    I have been pounding on this fact that people don’t comprehend just how geometrically the power of computing is expanding. Autonomy is readily feasible. AI is just around the corner.

    When Elon Musk, Bill Gates, and Stephen Hawking start warning about the existential risks to humanity regarding unstructured, rambunctious development of AI, we best ought listen to them carefully.

  7. Lex Says:

    I would like to see Cadillac start using familiar nameplates along with Letters and / or Numbers. It is time for Cadillac to re-establish nameplates that evoke strength and majesty. Here are a few of my suggestions for current and future product(s):

    XT7 – Eldorado
    XT5 – Cimarron
    XT3 – Aurora / Phoenix / Catera

  8. MJB Says:

    That long character line on the side of the new XT5 seems quite reminiscent of the Buick Rendezvous.

  9. MJB Says:

    7.

    I agree, but oh please not Cimarron.

    I always liked the name Catera, but I worry it may not be able to shake its association with one in the somewhat long list of Cadillac impostors.

  10. Rob Says:

    No doubt the computing power has increased exponentially, but what about reliability? Not sure I am ready to risk my life riding in a vehicle at 70mph with full autonomy. I have had my car do weird electronic things once or twice without any explanation. If it is reliable as my cell phone, count me out. I could see dropped conductivity, random functions quit working and enough variables to require me to take over, to the point I just decide it’s not worth trying to relax and rely on a system.

  11. Mike Ma Says:

    Cadillac teasing the XT5 is sort of like saying Miley Cyrus teases when she does anything because we’ve all seen pictures of the XT5 of it sitting on a New York street that looked to be where they did the CT6 commercial for the Oscars.

  12. GM Veteran Says:

    @3 I saw the helicopter flyby as well. Hope they had some signage on the ground to tell those folks what they were looking at. If they even knew it was a Cadillac, they would most likely have no idea it was an entirely new vehicle. What a waste of money! If this is a sign of what we can expect from Cadillac in the future in terms of styling and marketing, its time to pack up and move back to Detroit for a healthy dose of common sense!

  13. Kit Gerhart Says:

    Rendezvous, the stretch Aztec.

  14. len Simpson Says:

    “Character lines” look like power pole sideswipes.

  15. HtG Says:

    2,3 come on Autoline, lead the way

  16. Kit Gerhart Says:

    A year from now, we will know which was a better idea, the Escalade-like nose on the XT5, or the 1961 Plymouth-like nose on the RX.

  17. Kit Gerhart Says:

    7 I assume you jest. Cimarron is such a tarnished name it should not be used on any car, ever. Eldorado would be a good name for a CT6 Coupe, if they ever build such a car. DeVille, Seville, and maybe Calais are legacy Cadillac names that might be good if used on the right car. To me, none of the old names would be right for a CUV/SUV. Those need new names, if they want to name them.

  18. HtG Says:

    I deeply like names like Ciel and el Mirage. Even though they’re not old Caddy names, it’s like evocative names are part of the brand. But yeah, Cimarron, no.

    I think Johann and Uve and Melany are going with the lettering pattern though, at least for the main offerings.

  19. Kit Gerhart Says:

    I like actual names better, but the letter/number thing seems to work for Audi. I still don’t like BMW and Mercedes’ replacing their numbers indicating engine displacement, with their current meaningless numbers.

  20. HtG Says:

    When Cadillac comes out with its mid-engine performance car, what should it be called? A name or an alphanumeric code?

  21. Kit Gerhart Says:

    20 Skedaddle? That’s a little like Escalade, so it would have fit within the family.

  22. Kit Gerhart Says:

    would fit. No “have”

  23. HtG Says:

    Did I not know that?

    The BMW website will let you estimate lease costs, but did you know that you can lease a 2series for up to 60 months? A 60 month lease? (and you can’t configure a manual. It’s not a mistake) I still can’t figure how leasing works with status symbol cars. You can’t afford it and wouldn’t want to own it, but you get to parade around like a big shot.

    Next Mazda. You can’t get a lease estimate on a stick Mazda3 five door.(Mazda doesn’t want manuals back?) But if it’s an automatic, you can estimate lease cost. And it’s only for 33 months.

    Did not know this

  24. HtG Says:

    Mercedes will also do a 60mo lease. Peeps is really stretching for leases too. Audi seems to only go up to a 48mo lease.

  25. Kit Gerhart Says:

    Interesting that they won’t let you lease a manual, but I guess I shouldn’t be surprised. I suppose they don’t want them back, period, but also, it would be possible to abuse them more than an automatic, and it would look bad for the car company when the clutch went out a month into the second lease.

    Do they re-lease these 5 year old cars, or do they sell them as “approved certified” used cars?

  26. HtG Says:

    dunno, but here’s a link to a Consumer Reports piece on used car leasing. It seems one should get an extended warranty because repair costs are going to a rental. The CR report says luxury makes like the Germans’ do such leasing since their cars hold their value well(does that make sense?).

    http://www.consumerreports.org/cro/2012/12/used-car-leasing/index.htm

  27. Kit Gerhart Says:

    You’d definitely want an extended warranty if leasing a 5 year old Tesla S, with a $30K battery which would probably be on borrowed time.

  28. Toyota Tundra Says:

    I agree that t seems one should get an extended warranty because repair costs are going to a rental.

    http://www.toyotareferences.com/

  29. Kit Gerhart Says:

    I’m watching a football game, and keep seeing these Ford pickup ads talking about “military grade” aluminum. What does that mean? Is it the kind of aluminum they make PBR cans from? I emptied a number of those when I was in the military.

  30. Chuck Grenci Says:

    I have also heard the term marine grade aluminum (when advertising fishing boats). I don’t exactly know what that means either, as some marine ‘specs’ are represented by thickness of material, but could also mean a specific alloy of aluminum (there are many). Perhaps it is a marketing term, as such, with ‘eco-boost’ but the specific alloy (used) is surely specific to the pickup. And as with ‘high-strength steel’, which we have also assimilated to our vocabulary, what exactly is that (besides a specific steel alloy).

  31. MJB Says:

    29.

    “Marine Grade” has got to be a marketing term. My dad’s Tracker fishing boat is all aluminum (marine grade, I suppose). I think they’re relying on people’s automatic association of marine with “The few. The proud. The Marines.”

    23.
    You answered your own quandery, HtG. “You can’t afford it…but you get to parade around like a big shot.”

    That’s the lure of leasing. It gives people with less than superfluous financial resources the ability to drive what they could only dream of owning. And you can’t blame them for wanting to do so. Some people might never otherwise get to even sit in a brand new BMW 7-series. This is why leasing will never go away.

  32. Bradley Says:

    Yes, BMW, Audi, Lexus, etc are all very successful with alphabet soup car names. Part of that is they have a lot of history with those conventions and part of it is there is a lot of consistency in the different models.

    GM keeps jumping ship every 10-20 years on naming and GM has very little consistency with the different models of one product line. Chevy is getting better, Pontiac was almost perfect before they killed it, they had it with Saturn (doesn’t matter now), and the worse is Cadillac. Cadillac should be a shining star.

  33. Kit Gerhart Says:

    For years, the second part of BMW and Benz model names indicated the engine diplacement. I liked that. Now, both companies have gone to semi-random numbers that are loosely proportional to engine power. If they want the numbers to indicate power, why not just make the number indicate power in hp or kw? That would make sense. They might want to use hp rather than kw, because the numbers would be bigger.