Wards Reporter Wrap Up Day Two – NADA 2018

March 25th, 2018 at 1:36pm

Trends, news, observations and reactions to what Ward’s editors saw on the show floor. And don’t forget those basketball hoops, putting greens and wet bars!

Ally Has a Clearlane to Better Service – NADA 2018

March 25th, 2018 at 1:02pm

Yes, interest rates are going up. And yes, new car sales are slowing down. But Ally says used car sales are going strong and dealers actually make more money selling them. Tim Russi explains why he’s so bullish on how the year will go.

The Fastest Growing Software Company In America – NADA 2018

March 24th, 2018 at 3:46pm

Dealer Teamwork is actually a software company that’s leveraging it’s capabilities to help dealers market their inventory. Are you up on your acronyms? Dealer Teamwork has mastered MPOP, SEO and SEM (mobile point of purchase, search engine optimization, search engine marketing) to provide dealers with contextual marketing that attracts more customers.

ContactAtOnce! Says: Let’s Chat – NADA 2018

March 24th, 2018 at 3:13pm

ContactAtOnce! was the first to establish chat rooms that connect retailers with customers. But what kind of content are customers looking for? And how do dealerships ensure that customers are getting the info they need, especially after business hours? Denise Chudy explains how they do it.

R&R Turbocharged The F&I Process – NADA 2018

March 24th, 2018 at 2:25pm

Dealer margins from selling cars are coming under increasing pressure. They need to increase their efficiencies in other parts of their business, especially selling finance and insurance. Reynolds & Reynolds has three products that dealers can use to streamline that part of their business, as Kasi Edwards explains.

Wards Reporter Debrief: Day 1 – NADA 2018

March 24th, 2018 at 1:57pm

John McElroy sits down with Tom Murphy and Steve Finlay to get their impressions and feedback on what they learned on the first day at the NADA convention.

Price The Car Right – NADA 2018

March 24th, 2018 at 12:44pm

Car dealers need to get more granular in learning how to properly price the cars on their lot, both new and used. Some cars may not need to be discounted, but which ones? Brian Finkelmeyer explains how vAuto helps dealers capture the right data to price their inventory to sell at the best possible margins.

People Make All The Difference – NADA 2018

March 24th, 2018 at 12:01pm

Employee turnover at car dealerships is unacceptably high. It is a major cost headache for most retailers. That’s why Hireology developed a set of tools to help dealers attract the right talent, put them in the proper jobs, and take the right steps to hold onto them. Adam Robinson explains how they do it.

People Still Matter In A High Tech World – NADA 2018

March 24th, 2018 at 11:20am

Despite all the high-tech tools, algorithms and software available to dealers, having the right people doing the right things still counts for a lot. Scott Gunnell explains what dealers have to take into account to make sure they’re getting the right talent.

Speeding Up The Car Buying Process – NADA 2018

March 23rd, 2018 at 5:47pm

People love buying a new car but hate how long it takes to do all the paperwork. ELEAD1ONE has a unique way to streamline the process. And it says it can help dealers boost profit margins by capturing more service work.