Manheim’s Auction in a Box Reduces Dealer Remarketing Cost – NADA Convention 2015

January 23rd, 2015 at 3:38pm

Janet Barnard is the President of Manheim North America. She talks with John McElroy about the company’s mobile auction solution, which she describes as an “auction in a box.” Manheim has found this offering to be an effective option for dealers with ever-shrinking margins who want to reduce their remarketing cost. Barnard also discusses the company’s new Wholesale to Retail Initiative, which was just announced at the 2015 NADA Convention in San Francisco.

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