AAH #625 – Jeep’s Battle Royale with Bronco, Scout & Everyone Else
December 1st, 2022 at 2:55pm
GUEST:
Jim Morrison, SVP & Head of Jeep North America
TOPICS:
- How is Jeep going to fight off competitors, like Bronco & Scout?
- How will Jeep handle the transition to electric?
PANEL:
Roman Mica, TFLCar.com
Gary Vasilash, on Automotive
John McElroy, Autoline.tv
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Comments (1)
December 3rd, 2022 at 5:29 pm
The discussions on China at the end were hilarious; these guys are so blind to local Detroit view of the world they think a $7500 discount not available to Chinese imports will prevent them taking a bigger proportion of the market that Japanese brands did.