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ATW #2420 – Ford Goes After Jeep With New Bronco

July 14, 2020 by John McElroy

Thanks to our partner, the Consulate General of Canada in Detroit.
To learn more about Canada’s unparalleled environment to
develop the mobility technologies of the future,
click here & contact us at DTROTTD@international.gc.ca

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Audio-only version:
Listen to “Autoline This Week #2420: Ford Goes After Jeep With New Bronco” on Spreaker.

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Internet Premiere: Monday, 07/13 @ 08:00pm ET
Detroit Public TV: Sunday, 07/26 @ 10:30am ET

PANEL:
Mark Grueber, Head of Marketing, Ford Bronco
Greg Migliore, Autoblog.com
John McElroy, Autoline.tv

The Jeep brand grew exponentially over the last decade, mainly because it hasn’t faced much competition. That’s why Ford is bringing back the Bronco. One model is aimed right at the Jeep Wrangler, the other is aimed at the Jeep Compass. Today’s show is all about how Ford is bringing back the Bronco brand.

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John McElroy

John McElroy is an influential thought leader in the automotive industry. He is a journalist, lecturer, commentator and entrepreneur. He created “Autoline Daily,” the first industry webcast of industry news and analysis.

Filed Under: Industry Interviews, Podcast, Video Blog Tagged With: 20201 Ford Bronco, automotive, autos, Bronco, Bronco Sport, cars, Ford, Ford Bronco, ford motor company, ford trucks, vehicles

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